In July we got an email from agency &SON asking if we could produce a video for them. The brief was to showcase a new line of clothing for END. and Adidas Spezial.

END. are a massive company from the North East and as a company that always wants to celebrate our home region we jumped at the opportunity.

The team at &SON were simply lovely to work with, which is important seeing as we only had about 7 days to turn the whole production around. So casting, locations, and crewing had to happen really quickly.

Filming took place over two days in North Tyneside and features people from the area talking about their connection to the coast. We’re really proud of the finished video and grateful to the teams at &SON and END. Clothing for bringing us on board.

Directed by Nick Griffiths

Featuring: Johnny Bullar, Mike Hill, Joe Powell, Sky Shaw

Editor: Peter Croker

Original Soundtrack: Burning Pyre

Executive Producers: Heidi Fearon for &SON Films, Gary Aspden

Producer: Shun Bellieni for &SON Films

Producer: Maria Caruana Galizia for Candle & Bell

Location Manager: Aaron Blackmore

Director of Photography: Krishna Muthurangu

Steadicam Operator: Adam Opie

Focus Puller: Chris Gibson

B-Cam Operator: Rob McDougal

Drone Operator: John Handley

DIT: Andrew Hagan

Sound Recordist: Richard W. Scott

Sound Editor: Will Ward at 19Sound

Colourist: Jon Dobson at WASH

Production Assistant: Sel McLean

Groomer: Jonathan Redman

Runners: Izzy Atkinson, Alex Hooper, Lewie Keddy, Caitlin Gillespie